A Sound Mind | ASICS Chojo Camp

World Athletics Inside Track visits ASICS’ newly opened Chojo Camp in Kaptagat. The term ’Chojo’ term has a long history at ASICS. The word translates from Japanese to ‘striving for the peak’, which is reflected in ASICS' approach to product innovations and services. With the introduction of the camp, ASICS is supporting its athletes as they strive for their peak performances, physically, emotionally, and mentally. We meet some of the up-and-coming talent at camp and on a long run to learn about the benefits of a team environment and how the camp fosters a sound mind in a sound body.