The Museum of World Athletics™, or MOWA, is a 3D fully virtual museum of athletics, which will take you on an interactive journey through the history of athletics, highlighting many of the legends of the sport.

MOWA is the first sports museum to be established in the digital world, bringing a new level of innovation and creative technologies to the world of sport. The museum gives visitors a unique 3D online experience, highlighting key athletics champions from each continent, and celebrating each edition of the World Athletics Championships.

Through realistic interactive content, including state-of-the-art 360 photographic reproduction of items donated by the athletes, MOWA’s four galleries bring to life the stories of athletics.

Among the exhibits are competition items – clothing, shoes, trophies and equipment – donated by or own behalf of many of the greatest athletes in history, including Paavo Nurmi, Jesse Owens, Fanny Blankers-Koen, Herb Elliott, Irena Szewinska, Carl Lewis, Marie-Jose Perec, Michael Johnson, Jan Zelezny, Allyson Felix, Usain Bolt, Valerie Adams and many more.

The Museum of World Athletics is free to access and is available with text commentary in English, French and Spanish.

MOWA - Close Up

Attention athletes! Honour our history.

Contribute to the collection


We actively encourage all world and Olympic finalists and world record-breakers to donate items of clothing, shoes and equipment to the World Athletics Heritage Collection which is displayed in MOWA.


Please contact MOWA@worldathletics.org to find out how your career can be featured in the museum.