CONTEST RULES

OFFICIAL MASCOT

WORLD CHAMPIONSHIP OF ATHLETICS UNDER-20 - CALI 2022

 

 

Santiago de Cali is recognized as the sports city of America. It has been the epicenter of important events of this type at national and international level, such as the Pan American Games in 1971; Central American and Caribbean Athletics Championships in 1993 and 2008; the South American Athletics Championship in 2005; the World Games in 2013; the World Track Cycling Championships in 2014; the World U18 Athletics Championships in 2015; and the most recent, the I Pan American Junior Games in 2021. 

 

It was precisely because of this extensive experience in international sporting events, that Cali was chosen as the epicenter of the World Championship of Athletics U-20 - Cali 2022. The capital of Valle del Cauca will become the second Latin American city, together with Santiago de Chile, to host this great sporting event.

 

The U-20 World Championships in Athletics - Cali 2022 will be the sporting event with the largest number of international delegations in Colombia, with the participation of more than 1500 athletes from 171 countries.

 

In this sense and submitted to the consideration of the Organizing Committee, it is established the opening of the contest for the design of the mascot that will promote the event and that invites the whole country to make a proposal that reflects the identity of our department and the sporting spirit of the World Championship of Athletics U-20 - Cali 2022. 

 

The contest justifies the need for an official mascot for the activities and projects related to the World Championship of Athletics U-20 - Cali 2022, as well as for the image of the sporting competition of the event.

 

1. Entry Requirements

 

All persons of legal age in Colombia and anywhere in the world, graphic designers, architects, artists, publicists, professionals in training related to these areas and the community in general, who want to capture the identity of Valle de Cauca and Cali department and host city of this world championship, may participate and submit their proposals in this contest.

 

The projects must be unpublished and original, rejecting works already submitted in other contests, even if they have not been awarded, as well as those that have been published, in whole or in part. The contest may be declared void if the works submitted do not reach the minimum quality required.

 

To participate in the competition for the official mascot of the U-20 World Athletics Championship - Cali 2022, contestants must submit the proposal with the following documents:

 

- Entry form: author's name, identity document, address, telephone numbers (landline/mobile), e-mail. (Downloadable)

 

- Design template: Design of the mascot, name of the mascot, and argumentation of the proposal in one page.

 

- Copy of identity document.

 

- Declaration of assignment of image and design rights. At the moment of participating in this contest, the mascot's promotional rights will be automatically assigned and will be ratified in case the proposal is the winner. (Downloadable)

 

The mascot design graphic proposal must be submitted with the following technical specifications:

 

- Digital format: PDF, PNG, JPG and in original design software (AI, EPS, CRW).

 

- Quality: High.

 

- Background: White.

 

- Size: 1080 x 1080 pixels.

 

- Report with the development of the idea of the mascot, in a maximum of two pages that should contain its symbolic meaning (both in form, colors and representation).

 

Proposals can be sent in the following ways:

 

a. Digitally

 

Send all the documentation of the requirements and the graphic proposal in a PDF and in the attached editable software file. Both must bear the participant's first and last name accompanied by the following information: - Mascot World Athletics U-20 Championship - Cali 2022.

 

These must be sent to the following email address: socialmedia@wu20cali22.com and the subject of the email must be "Competition/World Championships in Athletics U-20 - Cali 2022". In the body of the email sent, the name and surname of the contestant must be included.

 

2. Design form

 

This must include a space for the name of the mascot, logos and other characteristics of the brand image manual, as well as an additional page to include the argumentation of the name and the symbolic meaning (in form, colors and representation) of the mascot that enters the contest.

 

3. Thematic and graphic conditions / Mascot Profile

 

The mascot must be an original and unpublished proposal and represented by any animal, any representative, significant and emblematic character that identifies with the spirit, colors and general characteristics of the World Athletics U-20 Championship Cali 2022.

 

It must also be based on positive elements of the region of Valle del Cauca, as well as represent the sporting, historical, cultural and/or natural identity of this territory. It must transmit life and passion, warmth and hospitality of the people of Valle del Cauca.

 

The design must be easy to draw, design, color and match the image of the World Athletics U-20 Cali 2022. The mascot must have a friendly, eye-catching, clear and easy to recognize name.

 

4. Evaluation Criteria

 

The Organizing Operating Committee and the marketing and social media team of World Athletics will choose the 8 best designs that will enter the competition through the Instagram @wacali22.

 

We will take into account different characteristics to evaluate the designs, each of them will add a percentage to complete 100% of the qualification.

 

- Creativity: 30% of the score

 

- Originality: 30%.

 

- Colors: 15%.

 

- Evaluation Committee: 10%

 

- Following the rules: 15%

 

The participant shall declare in the assignment of rights that the logos and resources used are his/her authorship.

 

5. Calendar and development of the contest

 

March 1 to March 15, 2022: Designs will be received.

 

March 16, 2022: The 8 finalist designs will be chosen.

 

March 29, 2022: The 4 semi-finalist designs will be chosen.

 

March 31, 2022: 2 finalists will be selected.

 

April 1, 2022: The winner will be announced.

 

Proposals will be received from March 1 to March 15, 2022.

 

Eliminatory, semi-final and final:

 

- Eliminatory rounds:

 

The 8 finalist designs will be published on March 21, 2022 at the same time on the @wacali22 feed, voting for this phase will end on March 24, 2022 at 11:59 pm. 

 

Through 'Likes' and comments the 4 with the most points will be chosen. Each 'Like' is worth 1 point and each comment is worth 2. The points will be valid only if the user who made it follows the instagram @wacali22. The information will be compiled and the posts will be archived in order not to generate confusion.

 

- Semifinal:

 

The 4 semi-finalist designs will be posted on March 28, 2022 on the @wacali22 feed, voting for this phase will end on March 29, 2022 at 11:59 pm. 

 

Through 'Likes' and comments the 2 with the most points will be chosen. Each 'Like' is worth 1 point and each comment is worth 2. Points will be valid only if the user who made it follows the instagram @wacali22. Information will be collected and posts will be archived in order not to generate confusion. 

 

- Final:

 

The 2 winning knockout designs will be posted on March 30, 2022 on the @wacali22 feed, voting for this phase will end on March 31 at 11:59 pm.

 

Through 'Likes' and comments the design with the most points will be chosen. Each 'Like' is worth 1 point and each comment is worth 2. The points will be valid only if the user who made it follows the instagram @wacali22. The information will be compiled and the posts will be archived in order not to generate confusion.

 

*The contest may be declared void if the works submitted do not reach the minimum quality required, or do not meet the established requirements.

The winning proposal will be announced on April 1, 2022 on the web portal and social networks of @wacali22. All participants will accept that their name, city and also their social network profile will be published in order to announce them as winners.

 

6. Results Considerations

 

The committee members will select the winner according to the contest evaluation criteria. The winner will be the official mascot of the U-20 World Championships in Athletics - Cali 2022.

 

The Organizing Committee will also reserve the right to eliminate and reject those works that do not comply with these contest rules due to their content, language or message. Likewise, the Committee reserves the right to explain the reasons for the decisions taken, which are confidential. The jury's decision is final.

 

The projects must be unpublished and original, rejecting works already submitted in other contests, even if they have not been awarded prizes, as well as those that have been published, in whole or in part.

 

7. Prizes

 

The winner of the project to create the mascot for the U-20 World Athletics Championship - Cali 2022, will receive an economic award of U$ 1,000.

 

8. Legal Framework - Assignment of Rights/Acceptance of Terms and Conditions

 

The winner agrees that his/her work and ownership of all rights therein will be transferred to World Athletics. 

 

The winner also agrees that the winning entry will remain the exclusive and permanent property of World Athletics and the su-20 World Athletics Championships - Cali 2022, which will be the sole entity legally entitled to use, exhibit, exploit or reproduce it, in whole or in part, in any size, form and in any media. The winner must enter into a separate agreement with World Athletics covering the transfer of ownership of the work.

 

The organization may thus use the mascot design for promotional purposes, including its reproduction, distribution and public communication without any time limit, including an eventual partial modification of its graphic proposals for the purpose of promoting the World Athletics Championships.

 

The World Championships in Athletics U-20 - Cali 2022 reserves the right to modify the winning design for the benefit of the organization, if deemed appropriate.

 

A legal form of assignment of rights and acceptance of the terms and conditions of this contest will be attached.

 

9. Minimum number of participating projects and cancellation of the call for entries

 

For the activation of the contest, a minimum of 15 participating projects must be submitted. Otherwise, the call for entries will be declared "void" and the reception period will be extended until the stipulated number of participants has been reached.

 

In the event that none of the works meet the established standards, the call will be declared 'deserted', and the mascot selection will be pending for a second event on a date to be established.

 

10. Transitory

 

This call refers to a contest of ideas proposal. The Local Organizing Committee will keep all documentation, materials and proposals submitted by the contestants. Each entrant agrees that the U-20 World Athletics Championships - Cali 2022 may display and/or exhibit its proposal in connection with this competition. 

 

By registering for this competition, each entrant manifests full acceptance of the terms and conditions of this competition. Matters not specified herein will be resolved by the Organizing Committee.