WESS Motors provides the fully electric Toyota bZ4X model to the organizing committee of the World Championships.
In preparation for the World Athletics Road Running Championships, WESS Motors provided the fully electric Toyota bZ4X to Aigars Nords, head of the organizing committee of the World Championships. WESS Motors Toyota has been a longstanding supporter of the running events in Riga, including the Rimi Riga Marathonmarathons, providing the organizers with the latest generation of environmentally friendly vehicles each year. This year, they are proud to offer a fully electric zero-emission car for the first time. Toyota is renowned for its innovative approach, providing eco-friendly mobility solutions and supporting "green thinking" initiatives.
Aleksejs Radionovs, the executive director of AS "WESS": "We have been collaborating with the organizers for over a decade because we share common values. Toyota's main focus is on environmental sustainability and advancement. Thanks to Toyota's extensive experience in electrified vehicle technologies, we can consistently offer the organizers the latest generation car models. This year, we are excited to introduce the fully electric Toyota bZ4X, which represents the pinnacle of innovation and is the culmination of over 25 years of hard work. This car is highly valued by our customers at WESS Motors Toyota, who prioritize a healthy and active lifestyle and prefer environmentally friendly vehicle solutions."
"The World Athletics Road Running Championships in Riga will receive significant support from various leading Latvian and international brands that have been actively involved in supporting national sports in previous years. Similar to Rimi involvement in the Rimi Riga Marathon, Toyota will serve as the official car of the World Athletics Road Running Championships with the support of WESS Motors. WESS Motors and Toyota will provide us with the latest Toyota models, including the fully electric Toyota bZ4X, which aligns perfectly with the World Championships sustainability program. Additionally, they will provide financial support for the inaugural championships," Aigars Nords, head of the organizing committee of the World Championships.
As part of “Athletics for a Better World”, we embrace our global responsibility and utilize the power of sport to make a positive impact. Let's run together towards a sustainable tomorrow!
