Kenyan athletes train in Nairobi (© AFP / Getty Images)
Despite the postponement of some events due to the pandemic, Athletics Kenya is wasting no time in reaching across the nation for participants in the ‘Global Conversation for the Future of Athletics’.
As one of the sport’s giants – in terms of international medals – the national federation is steeped in athletics history. But it is embracing new methods to engage audiences in the unprecedented consultation exercise of athletes, coaches, officials, event organisers, fans and anyone with an interest in athletics.
All this week, Athletics Kenya is reaching out across online channels including Facebook, Twitter, Instagram and WhatsApp to encourage people to make their contribution to the Global Conversation this month.
Rubani Mkimbiaji amesikika, je wewe?https://t.co/4EjrNhu3ie@WorldAthletics@moscakenya@AMB_A_Mohammed pic.twitter.com/sct88B89Qr
— Athletics Kenya (@athletics_kenya) April 5, 2021
Some of the nation’s leading athletes are also joining in the campaign, including 10,000m and cross country international Eva Cherono and sprinter Mark Otieno Odhiambo. The latter urged via Instagram: “In 10 years' time Kenya can take the major world titles in sprint events and also break world records.
“But without the wellbeing of our sport, that won’t happen. I want athletics to grow bigger and better for the benefits of the athletes.”
To have your say on the future of athletics, please complete the survey by the end of April.